/ vs Fathom

Fathom alternative · Fathom Analytics comparison

Ghaze vs Fathom. Two privacy-first tools. One does conversions.

Fathom does cookieless analytics beautifully. Ghaze does cookieless analytics + the conversion and ad-sync layer that converts page views into real revenue reporting.

/ the honest take

Fathom Analytics is a real product. Here's the trade.

Fathom is a sister product to Plausible in spirit — clean, privacy-respecting, page-view-first. Ghaze covers the same privacy ground but goes deeper into conversion attribution, server-side ad sync, and replays. You'd choose Fathom for purity. You'd choose Ghaze if your business sells things.

When Fathom is the better pick

  • If you want EU-hosted data residency, Fathom has dedicated EU regions today.
  • If your stack already pipes data into Slack and Notion via Fathom's webhooks, the integration breadth is solid.

/ side by side

The matrix.

Updated 2026. Want a row corrected? Tell us.

Feature
GhazeGhaze
FathomFathom
Auto goal tracking
Auto purchase detection
Session replay
Heatmaps & scroll maps
Server-side Google Ads sync
Cookie-free / no banners
Hosted in Australia
Uptime monitoring
Setup time5 min5 min
Price (1 site)$5/mo$15/mo
Ghaze: $5/mo · 1 site · Fathom Analytics: $15/mo · 1 site (100k pageviews)

/ FAQ

Common questions.

Don't see yours? Get in touch — we answer ourselves, no chatbots.

  • Is Ghaze a Fathom alternative?

    Yes. Same privacy posture (cookie-free, no banners) plus conversion tracking, session replay and Google Ads sync that Fathom doesn't include.

/ ready to switch?

Same privacy posture, with conversions, replays and ad sync — for $10/mo less per site.

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